Jetzt. erleben

For the design of Jetzt.erleben, I created a cohesive visual identity—including logo, design concept, and full website implementation—for founders Aileen & Benjamin, who lead mindful breathwork and movement workshops. The site reflects their mission: “Begegnen dir selbst – anders. jetzt. ehrlich. offen. selbst.”

Visually, I chose a deep brown as the main color to convey depth, stability, and grounding, paired with turquoise as a subtle accent to create contrast and a sense of lightness. The clean typography and minimal layout support the spacious, mindful atmosphere that the brand embodies. The logo reflects both movement and stillness,  connecting to the workshop formats like “Breathwork in Connection,” “Breathwork in Motion,” and “Breathwork in Circle & Soundbath.”

The result is a refined, minimal yet warm digital presence that honors Aileen & Benjamin’s heartfelt approach and invites participants to begin their journey “now.”